The Favorites List of 2022 - Part One
Some of the Best Tips for Starting a Business - Courtesy of Latino Entrepreneurs Profiled in Generation Si!
Welcome, friends! 👋🏿👋👋🏽 Now that we're firmly entrenched in fall🍂, I thought it would be good to catch up on some favorite quotes from the first half of the year.
If you've been enjoying the content and want to keep it coming, be sure to subscribe.
If you like this list, share it with friends and those who you think might benefit (the share button can be found at the top).
THE TIP JAR - SOME FAVORITES
BEST TIPS WHEN STARTING OUT:
RUBEN CAPO – PRINCIPAL & CO-FOUNDER, BioTeknica
INDUSTRY: Engineering (Regulatory Consulting/Compliance Services)
Ruben Capo wants you to be smart, not reckless, about starting a business
“You gotta make sure, financially, you can support it. Because the biggest problem you’re going to end up with is putting food on the table. If you’re going to be causing stresses because you don’t know where that next check is going to come [from], then you’re not ready to make that jump – unless you have some other form of capital.”
Capo recommends having enough money to support yourself for at least six months to a year without any income.
To learn more tips from Ruben Capo, click on this link to read the original story.
ANA CAROLINA SALAZAR – CEO & FOUNDER, Bold Digital Marketing Studio
INDUSTRY: Digital Marketing
Ana Carolina Salazar recommends making connections - from the start
“The first thing is just reach [out] for help.”
Salazar recommends contacting organizations like the SBDC (Small Business Development Center) and Prospera.
She suggests you seek out grants. But she’s not talking about monetary grants. With these kinds of grants, “... if you need your branding, if you need legal advice, if you need Quickbooks, these are organizations that pay professionals to help.”
To learn more tips from Ana Carolina Salazar, click on this link to read Part One and Part Two of her story.
LOURDES MOLA – PRESIDENT & FOUNDER, Lourdes Mola Solutions
INDUSTRY: Business Development, Marketing & Public Relations (Consulting)
Lourdes Mola: A focus on being direct and strategic
“I think building a strategy is critical. Have… a vision in mind of where you want to go with this business… Play it all out.”
“What are your strengths? What is the need of the market? Because you can do really well, but if that market doesn’t need it, you’re not going to make any money. It’s not going to be successful.”
To learn more tips from Lourdes Mola, click on this link to read the original story.
BEST TIPS WHEN STEEPED IN SKILLS (mid-career):
DANIELA HENAO MORENO – CO-FOUNDER & COO, Defy Trends
INDUSTRY: Cryptocurency
Daniela Henao Moreno believes in not letting perfection keep you from getting things done
“It’s not about perfection. It’s about just getting it done.”
In particular, she recommends using social media.
“I TikTok a lot – and [make] Reels, where, literally, all you need to do is record yourself. And it takes about two minutes to post something online… It’s about just having the discipline and just doing something. And then showing up the day after and doing it again… That’s it… It’s not harder than that.”
(Disclaimer: Henao mentioned Reels in her answer. In the interest of transparency, Reels is an Instagram and Facebook product. Facebook is my partner on this publication, which runs on the Facebook platform, Bulletin).
To learn more tips from Daniela Henao Moreno, click on this link to read Part One and Part Two of her story.
NORMA ALCANTAR, Ph.D. – FLORIDA HALL OF FAME INVENTOR & PROFESSOR, University of South Florida
INDUSTRY: Education and Engineering (Chemical, Biomedical and Materials)
Norma Alacantar, Ph.D. has been able to turn ideas into patented inventions
“I would recommend that they look into different programs that the federal government has for SBIRs (Small Business Innovation Research) There are tons of them… So you can go to grants.com and just click SBIR and then you’re going to see that there’s a wealth of information. All the agencies.”
She gives the following examples for the type of idea you have:
Medical device – NIH (National Institutes of Health)
Community-related – NSF (National Science Foundation)
Education-related – DOE (Department of Education)
“So just look for these kind of opportunities, and they give you the guidelines.”
To learn more tips from Norma Alcantar, Ph.D., click on this link to read the original story.
EDUARDO “EDDIE” GONZALEZ LOUMIET – CEO, Ruvos
INDUSTRY: Technology, Data Management (Health)
It's all about sharing ideas for Eduardo "Eddie" Gonzalez Loumiet
“There are startup incubators. There are innovation labs. There are coworking spaces. And, I always say, coworking spaces are great, not just because you need an office, but because of the people around you – your neighbors within that coworking space.”
To learn more tips from Eduardo "Eddie" Gonzalez Loumiet, click on this link to read Part One and Part Two.
BEST TIPS WHEN STARTING OVER:
ALEXANDER RODRIGUEZ, ESQ. – CO-FOUNDER & MANAGING PARTNER - International Blockchain Legal, LLP
COUNSEL - Carrasquillo Law Group
INDUSTRY: Law, Entertainment and Cryptocurrency
Alexander Rodriguez, Esq. : A serial entrepreneur who believes in the power of reinvention
“Another book that’s helpful for mid-career but, more importantly, late-stage career people, would be The E-Myth: [Why Most Small Businesses Don’t Work and What To Do About It].”
It’s by Michael E. Gerber. Rodriguez says it shows you “how to have a healthy dose of both being a practitioner or a technician - and being a manager, as well.”
To learn more tips from Alexander Rodriguez, Esq., click on this link to read Part One and Part Two.
YANET HERRERO – FOUNDER & CEO, Kings Service Solutions
INDUSTRY: Janitorial (Commercial)
Yanet Herrero: Preaching the importance of confidence in the face of any competition
Herrero says you need to identify what space you’re in, and don’t feel bad if you’re outnumbered compared to other competitors in that space.
PRACTICAL APPLICATION: Herrero identified being in the supplier diversity space.
“I would walk into a room. And it didn’t matter at the time whether my company [had] 10 employees or the competitor [had] 5,000 employees… I was still engaged.”
“I would give that experience, you know, as an entrepreneur. I would say, no, this is about the experience of the customers.”
And then Herrero explained why she was at a distinct advantage. She’d say, “I’m able to pivot quickly.”
To learn more tips from Yanet Herrero, click on this link to read Part One and Part Two.
LUCIA LUBBOCK – Franchisee, River Street Sweets & Savannah’s Candy Kitchen
INDUSTRY: Food (Candy), Retail Sales - Franchise
Lucia Lubbock taking a love of baking to the next level
“I think that they need to be completely 100% sure that that’s what they want to do.”
PRACTICAL APPLICATION: “It’s not the same to [make] 20 chocolates for a night with friends…” vs. making “200 chocolates in a day to sell, right? It’s completely different.”
Lubbock points out that, in her case, she loves making chocolates. She enjoys it, no matter how many she has to make. Someone else may find it very stressful and not fun, especially if they have to do it every day.
To learn more tips from Lucia Lubbock, click on this link to read the original story.
🌴 Want to support this independent, Latina-created publication? Subscribe now.
🌴 Into social media? Let's connect on Facebook, Instagram and Twitter.
🌴 Always grateful for your support! Wishing you a great week ahead! 😺 #theskyisNOTthelimit